Posted 06 March 2018
The annual releases of Midleton Very Rare are always highly anticipated, and shortly you’ll be able to pick up the latest edition with a new, smart presentation style. Very Rare has always been positioned as a premium Irish whiskey, but despite consistent high interest, and much praise for the liquid itself, few would suggest that the wooden coffin box that has accompanied the blend over the past 33 years was anything more than functional. The redesign is quite a radical departure compared to the bottlings of the past three decades. It’s already available in Ireland, the US and Canada and will be rolled out to other markets, including the UK from next month.